Jake Paul, the YouTuber-turned-boxer known for his controversial antics, faced major backlash after a failed attempt to impersonate NFL star Travis Kelce at Fanatics Fest in New York City.

The event, which ran from August 16-18, saw Paul’s stunt go viral for all the wrong reasons.

Dressed in a full Kansas City Chiefs uniform with Kelce’s jersey number, Paul tried to pass himself off as the NFL tight end. However, fans were quick to notice key differences that made the prank fall apart instantly. Unlike Kelce, Paul sports visible tattoos and a blonde beard, features that are a far cry from Kelce’s clean-cut appearance. Additionally, Kelce stands at 6’5”, towering over Paul, who is only 6’1”.

The failed impersonation did more than just amuse social media; it sparked irritation among fans. “Is there anybody more annoying than this mf?” one user commented on X (formerly Twitter), expressing the sentiment echoed by many. Another user sarcastically questioned, “How did people fall for this?” The general consensus across platforms like X and TikTok was that the stunt missed the mark, leaving viewers more exasperated than entertained.

Adding insult to injury, Paul’s online betting company, Betr, shared footage of the debacle, further amplifying the negative response. In the video, Paul can be seen awkwardly navigating the crowd while donning Kelce’s gear, even shoving some festival-goers—behavior starkly different from Kelce’s well-known friendly demeanor.

This latest misfire is just another chapter in Paul’s controversial public image. Earlier this week, he drew more criticism after comparing himself to boxing legend Muhammad Ali and engaging in a staged confrontation with Mike Tyson during a press conference. The two are set to face off in a highly anticipated match on November 15 in Texas, with Paul taunting Tyson, saying, “We will see who’s dead, Mike.”

As Paul continues to blur the lines between influencer culture and professional sports, reactions remain polarized. While some may admire his audacity, many NFL fans—and sports fans in general—are growing increasingly tired of his attention-seeking behavior. As one fan bluntly put it on X: “There’s only one Travis Kelce, and this stunt just proves Jake Paul isn’t it.”